Counter proposals for packages at quotes
Why ? When searching for packages in the booking process, sometimes the product may not be available and a “KO” quote page is displayed to the user.
To improve their experience and potentially the conversion rate, it is better to make suitable counter proposals for products in this case so that they may continue their buying journey.
Where ? In the quote stage of the package booking process.
How ? A counter proposals algorithm has been developed, taking into account the web user’s journey. This algorithm, which works through the Sépage platform, uses previous searches and other browsing data to determine a list of packages that may interest the customer.
Should a quote request be made and the date requested be unavailable, a list of personalised recommendations may then be given. This list appears as a popin that will be displayed directly on the package booking process quote page. The number of counter proposals presented on this popin can be configured.

As this personalised recommendations system depends on the catalogue, a specific configuration and development on the catalogue are necessary to set up this functionality.

