Sales guidance and customised rankings
With B2B, distributors now have the option to create advanced filters to highlight certain products or categories of products in B2B search engine results.
The selection of products highlighted is decided via the combined addition of criteria and rankings on these products.
Distributors can now therefore guide their sales with a specific display (coloured in blue on the screenshot below) by highlighting certain products that match the travel agent’s search.
For example, you can highlight an exclusive offer with fantastic value for money for a given destination and ensure it appears within the first few search results, even if it has a higher base price than the other initial search results.







